Part of Function and Event Sales Training Australia.
Grow Your Functions, Events & Weddings Revenue 1 or 2 day WORKSHOP
Ideal for Venue Owners, Managers and all Function Sales Staff
This 1 or 2 day workshop is full of strategies, ideas and tactics to get more functions, events and weddings.
You will learn how to promote ALL your functions & events spaces, use function and marketing technology better and convert more enquiries into events.
The functions & event marketplace is more competitive than ever. Lots of new venues have opened and only those venues with the BEST events sales strategies & well trained function team will thrive.
OUTCOMES YOU CAN EXPECT FROM THIS WORKSHOP
- A significant Increase in SALES & PROFITS of your Function and Events
- Learn how to PROMOTE and SELL MORE functions, events & weddings
- Improve your CONVERSION of function & event enquiries into bookings
- Get more HIGHER MARGIN & HIGHER PRICED events
- Using TECH, SYSTEMS & PROCESSES to attract and deliver better functions & events
- Improve your AVERAGE EVENT SPEND with more EXTRAs & ADDONs
This workshop is full of the BEST ideas and practical tips to rapidly increase your event sales. We’ll have lots of FUN and you’ll get to practice your new skills in a safe friendly environment.
What you’ll learn at the workshop:
- Growing the many different types of PERSONAL EVENTS & CORPORATE FUNCTIONS
- Promoting your venue using its best FACILITIES, FEATURES & BENEFITS
- Best practices for PACKAGING UP your Functions, Events & Weddings offer
- Creating Venue FUNCTION KITS that outline your offer and get more events
- Managing Your RISKS with better event terms & conditions
- New FUNCTION PRICING TECHNIQUES to optimise venue & Functions YIELD
- How to outsell your COMPETITORS using USPs and mystery shopping
- Developing an effective VENUE SALES & MARKETING PLAN
- Tips for WEBMARKETING and using SOCIAL MEDIA to get more enquiries
- Low Cost Event & Function MARKETING and PROMOTION to get more enquiries
- Techniques for using more TECHNOLOGY – Function Software & Process Automation
- Using Function & Events PROCESSES, FORMS & CHECKLISTS
- Selling more EXTRAs & COMBOs for functions and events
- How to build ALLIANCES in your local area and get more leads & referrals
- How to CONVERT ENQUIRIES over the phone, by email, face to face or via online chat
- Selling more using EMAIL – how to turn your email enquiries into sales
- Asking more EFFECTIVE QUESTIONS to convert enquiries – Million Dollar Questions
- Develop a tailored customised PHONE SCRIPT – ready to use for all staff
- ASKING for the sale – find the perfect way to land the sale without being ‘too pushy’
- Converting More VENUE INSPECTION TOURS into Functions & Events
- Developing Your own ACTION PLAN for instant success
This is a highly practical and tactical workshop designed to impart the event sales & promotion strategies & skills designed to make a significant and instant improvement to your enquiry conversion and event sales results.
Book Now to get your function sales growing!
Popular Big Hat Training Programs for Hospitality and other B2C Industries
- Grow Your Functions, Events and Weddings Revenue (this workshop)
- Sales Skills for Function & Events Sales Superstars
- Cutting Costs and Buying Better to GROW your bottom Line
- Delivering a VIP Customer Experience – Serve, Sell and Satisfy
- Stepping Up to Supervision – Leadership & Teambuilding Skills
- Inbound Sales Skills – Turning Callers into Customers
